Archive for the 'media' Category

Media Literacy

Two recent pieces have highlighted the ways PR campaigns rewrite facts.

In Big Sugar’s Sweet Little Lies, it’s the sugar companies who employ PR and scientists to hide the dangers of the drug-like sweetener they supply. In The Lie Factory, it’s politicians and doctors who use PR experts to take on socialized medicine.

Both campaigns changed public discourse; they created arguments and language that are still used to argue the points today. Both articles highlight the need to hone my critical thinking skills when reading, listening or watching anything.


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