Harlequin’s Mills and Boon Mumbai office was featured in today’s Publishing Perspectives.
The land of Bollywood romances filled with star-crossed lovers has a ready appetite for such titles as Taken by the Pirate Tycoon, and Blackmailed Into a Fake Engagement. “The Bollywood tradition is definitely complimentary to Mills and Boon. It’s all glitz and glamor and happy endings; and meeting the handsome prince. There is a cultural alignment,” says Retail Sales and Marketing Director Clare Somerville.
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